PPC Manager APPLY NOW

Tel Aviv
Marketing
Full time

The Company

CuraLife, a fast-growing health technology startup based in Tel Aviv, Barcelona and Dallas (Texas). We are on a mission to redefine diabetes care. Through innovative therapeutics, cutting edge digital tools and the use of peer 2 peer support, we are changing the lives of hundreds of thousands of people in over 17 countries, and counting! 

In recognition of our success till date, we have been nominated among the best 20 healthcare initiatives globally in 2021. We’re committed to transforming a $70 billion industry by reinventing diabetes care.

An international team (7 nationalities!) that work together to scale a vision, innovate and have fun doing it! If you are passionate about making an impact on people's lives, seek to challenge yourself and work with one of the best teams in the world, join us and make it happen!

We are looking for an experienced Google PPC Campaign Manager to join our in-house team. 

As a data-driven inbound Google pro, you will take ownership over all the Google and Bing PPC accounts, campaigns, and funnels. You will buy traffic, convert that traffic into new customers and leads, and nurture leads into customers.

The ideal candidate will bring a mix of performance campaign management experience as well a level of creativity to the position. 

This role is based in TLV.

 

Responsibilities:

  • Devise, set up, and manage paid campaigns on Google (everything from search, Youtube, display, shopping) and Bing
  • Work with the entire marketing team to create attribution models that reflect an omni-channel marketing mix
  • Do a lot of ongoing marketing research that will lead to new campaigns, creatives, and funnels
  • Conceptualize campaigns and creative ideas to execute in the account
  • Work closely with our creative directors and designers to bring creatives and funnels to life

 Criteria:

  • Experienced with Google Ads. Experience with Youtube and GDN is a must
  • Strong history of hands-on management of performance campaigns on Google. At the very least $150k/month
  • Expert user in Google Analytics and Excel, and super into numbers and deep data analysis
  • Experience with Double Click and native platforms - a bonus


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